It’s got to be funky

Henkel Hungary has asked JuniorSenior to develop a special campaign to promote its trendy got2b hairstyling range to a notoriously difficult target group: university & college students...

JuniorSenior used as a theme, the end of the exam period when the wildest parties take place. The only thing that will survives those parties  is a got2b styled hairdo ofcourse.  JRsr has developed special male / female visuals for bathrooms at school premises, free cards and a promotional internet site for uploading party pictures. A smashing success!